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Why do migrants choose New Zealand?
When someone considers moving to another country to live and work, they want to know what the attractions are and the lifestyle that ordinary people have. We take for granted many of the special characteristics of New Zealand. It’s what we’re used to.
But for new migrants there are a lot of advantages in coming here to live compared with their home countries.
Many immigrants come from crowded cities in crowded countries. New Zealand offers them a relaxed lifestyle, space, friendliness, and that clean green image that we’re proud of.
These are key attractions that impress visitors and new residents.
But there’s more to it than culture and environment. People are looking for good jobs in towns and cities where they don’t have to commute for hours every day. They’re looking for more leisure time, proximity to spare time activities, good schooling for their children, a safe and stable society. They’re looking for a good quality of life and costs of living that aren’t too high.
We can offer many of these things as well as good working conditions and more attractive employment legislation than in many other countries.
New Zealand is highly acclaimed for its clean, unpolluted environment and superior quality of life. We were ranked 9th in the world on the UN's 1998 Human Development Index. In a 2002 world-wide survey, New Zealand cities were ranked in the top 30 for quality of life.
Living in New Zealand is more affordable than most other developed countries. In a recent world-wide cost of living survey of 144 cities, Auckland and Wellington, were ranked in the top 50 for affordability and quality of life.
So when you think globally, New Zealand has a lot to offer. We want to promote New Zealand for its special qualities.
New Zealand is small, clean, and isolated geographically, with easy access to jobs, recreation, sports, open spaces, pleasant homes – and that’s exactly why many people want to come here to live and work and raise their children.
These are some of the messages we give about personal, lifestyle, and working advantages of living in New Zealand.
Personal and lifestyle advantages
New Zealand is:
- a young nation with lots of potential
- a beautiful country with spectacular scenery and unique wildlife
- uncrowded with plenty of space, even in our cities
- a safe, honest society with one of the lowest levels of corruption in the world
- a liberal, tolerant country with high levels of personal freedom.
New Zealand has:
- a clean, protected environment
- one third of our land is in national and regional parks
- a temperate climate
- friendly, open people
- unique Maori culture
- ‘boutique’ but vibrant cities
- awesome activities, especially in sport and the outdoors
- high quality health and education services
- diverse, inclusive communities
- a thriving cultural life in a dynamic multi-cultural society.
New Zealanders have:
- a relaxed, informal lifestyle
- accessible recreation and outdoor activities
- adventurous sporting opportunities
- high quality food and wine
- access to state of the art global communication
- a high degree of personal freedom
- life expectancies among the highest in the world.
New Zealanders are:
- innovative and creative
- quick adaptors to new technology
- inventive in business and technology.
Working advantages
New Zealand has:
- a smaller population that allows for advancement
- an open society without class structure
- equal rights for everyone
- political stability, especially compared with other areas of the world
- a fair legal system
- low inflation
- an increasingly multicultural workforce
- close proximity to Asia and Pacific Rim markets
- a low unemployment rate and a good rate of economic growth.
New Zealand businesses have:
- flexible attitudes
- an innovative, entrepreneurial approach to business
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